Rogue Branding Project

Rogue is a speculative branding project made for a crow detective agency tasked with finding missing artifacts. Stylistically, the brand referenced film noir, comics, and contemporary design trends. Many custom pieces of graphic design were made for the brand to make it feel as real as possible. Among these pieces were a custom logotype, a motion piece, comic book, and website. The whole project was then finalized within a 63-page branding guideline that was cut and bound by hand with a screenprinted silver cover.

motion piece

logotype explorations

60-page brand guidelines

spread

screenprinted comic book

vellum cover page

hand-drawn comic

calling card & letter of introduction

advertisement

box for returned items

website walkthrough

brochure

Christina Monterrosa

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